For about 10 years now, maybe longer, the Inland Empire has been ground zero for those who love to take their expensive sand toys out to the river or lake or some sandy, uncomfortably hot area that may or may not be near a body of water. Sand toys are generally things like dune buggies, motorbikes, quads, small boats ironically, and of course the huge weekend warrior-like stable to transport all these toys around. The modern day horse which actually drives all of the around is usually a huge lifted truck, probably from an American made car company like Ford or Chevy, or a powerful SUV, also American made.

You can drive around the Inland Empire without seeing these lifted beasts outnumbering regular normal cars at about the ratio of roughly 5 to 1. There is no limit to how many of these types of vehicles that are diving around IE roads. Invariable all these trucks and SUV’s will have several stickers attached to them, letting everyone around that they are, in fact, sand people. Or more commonly known as bro’s. These bro’s have a plethora of stickers to choose from such as an iron cross, or various exaggerated words like extreme, or aggression, or militia.

In light of this Inland Empire sand movement, there have been many companies looking to capitalize off the culture of the bro’s. They offer stickers, lift kits, large custom tires and rims, sell sand toys and RV’s, and even vehicle wraps. For these companies, a good online marketing campaign would be beneficial. Inland Empire website design is key to helping these companies spread their sand culture to areas even outside of the Inland Empire.